The University of Massachusetts Amherst

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Giving

UMassGives Online Campaign Set for April 29-30

The 2026 edition of UMassGives, the annual 48-hour online giving campaign spearheaded by the UMass Amherst Foundation, will launch on Wednesday, April 29 via email, text and social media.

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UMassGives 2025 banner. Text reads "Support What You Love."

UMassGives allows alumni, parents and friends of the university to provide funding allocated for the more than 200 departments, scholarships, athletics programs, internships, undergraduate research opportunities, performance groups, student groups, academic centers, public service efforts and programs that mean the most to them. Power Hours and matching funds will amplify donors’ gifts throughout the campaign.

During the two-day 2025 campaign, UMassGives raised over $2.7 million from more than 11,000 people, a 3,317% increase in cash and a 592% increase in donors since the first UMassGives in 2013.

Campus organizations interested in participating in UMassGives can download toolkits and promotional graphics here.

To see a complete list of participating groups or to donate April 29-30, visit the UMassGives Scalefunder page.