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The University of Massachusetts Amherst

Business Intelligence and Analytics

OIM 350

This course provides an introduction to business intelligence and analytics, including the processes, methodologies, infrastructure, and current practices used to transform business data into useful information and support business decision-making. Business Intelligence requires foundation knowledge in data models and data retrieval, thus this course will review logical data models for both relational database systems and data warehouses. Students will learn to extract and manipulate data from these systems using Structured Query Language (SQL). This course also covers visualization, reporting, and dashboard design with experiential learning using leading industry applications.
Course Details

Summer 2023


May 30, 2023 - Aug 25, 2023
Long Nguyen
Prerequisite: OIM 210 (formerly SCH-MGMT 210)
Base Cost: $1,575 ($525/credit)
Term Fee: $60
Start date: May 30, 2023
End date: Aug 25, 2023
Last day to add: Jun 08, 2023
Last day to drop: Jun 08, 2023
Last day to withdraw: Jul 18, 2023