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The University of Massachusetts Amherst

Arts Fundraising

LLAMS 12

Recent statistics show that while most nonprofit arts organizations will earn half their income, the remainder must be raised from individual donors and grants. Other than earned income, the largest source of revenue for arts organizations continues to be individual donors at 35.5%. Now, more than ever, it is essential for arts managers to know how to develop and implement an effective fundraising program that draws its strength from a variety of sources, and focuses on building relationships as its foundation. This course will present the principles and methods of raising funds for nonprofit arts organizations from individuals, businesses, government agencies and foundations. Practical assignments will focus on identifying potential sources, positioning the organization for fundraising, and developing effective strategies for acquiring funds. The course will culminate in the development of a fundraising action plan for your own nonprofit or a case study organization of your choosing.
Course Details

Summer 2021

On-Line
May 17, 2021 - Jun 25, 2021
01
87403
This class is non-credit
Term Fee: $25
Class Fee $675
Start date: May 17, 2021
End date: Jun 25, 2021
Last day to add: May 21, 2021
Last day to drop: May 21, 2021