Supporting the Goals of UMass Amherst

From supporting recruitment and enrollment to working with UMass Athletics to promote the amazing events happening here on campus, we have the expertise to work with you in developing marketing materials like: promotional campaigns, digital (e.g., online, mobile) placements, television, radio, print, and electronic advertising and collateral, video, email campaigns, and much more. 

View of the campus center from the area of the pond at dusk.

Marketing & Communications Council

We invite all lead communicators from across campus to participate in this series of meetings providing a space where you can be informed about campus-wide marketing initiatives and share your marketing plans with peers.

The campus pond and adjacent field from above, bisected by the pathway from the Student Union to the Fine Arts Center.

New to UMass?

Are you a new UMass employee working in marketing and communications? We've got information to help you get going.

Headshot of Claudia Donald.
Claudia Donald

Executive Director of Digital Strategy and Interim Chief Marketing Officer

Claudia Donald oversees the MarCom web team, including both technical development and web content.
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