Supporting the Goals of UMass Amherst
We're here to support your work inspiring engagement with UMass Amherst. That means helping to attract the best students, recruit the most talented and accomplished faculty and staff members, raise awareness of our excellence in education and research, increase understanding of our transformative influence, drive philanthropic and collaborative efforts to push us into the future, and so much more.
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Case Study: Marching Band
Our Relationship Management team helped the Minuteman Marching Band harness data to create a successful communication strategy for recruitment. The result? A successful membership drive making use of the latest best practices in email communications.
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We've put together a collection of downloads and links to help get you on your way.
Helpful links
Commonly used links to help you with everything from creating content to working with social media and beyond.
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Chief Marketing Officer