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Case Studies

Learn more about the great work we're doing in University Relations.

Events: A Legacy of Social Justice

Ndaba Mandela shaking hands with a person at the Martin Luther King Jr National Day of Racial Healing Community Brunch.

Events: A Legacy of Social Justice

Web: Creating Ecosystem

Screenshot of the homepage of the College of Social and Behavioral Sciences Website, showing the name of the college and a photo of a group of students at the Capitol Building in Washington DC.

Web: Creating Ecosystem

CRM: Marching Band

The marching band standing in formation on a field, shot from the ground up with the sun bright overhead.

CRM: Marching Band

CRM: Massachusetts Energy Efficiency Partnership

Solar panels at UMass Amherst.

CRM: Massachusetts Energy Efficiency Partnership

Media Relations: Securing and Promoting Grants

The CBIKS team posed for a group photo in the snow at UMass Amherst with the Grad Tower in the background, from left: Ora Marek-Martinez, Sonya Atalay, Jon Woodruff, and Bonnie Newsom.

Media Relations: Securing and Promoting Grants

Media Relations: Preparing Faculty for Attention

A cornfield in the early morning light

Media Relations: Preparing Faculty for Attention

University Relations

University Relations leads our campus in harnessing the resources and expertise of our broad portfolio in a coordinated and strategic way to ensure that the powerful message of the University of Massachusetts Amherst reaches all of our varied audiences, both internal and external.

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