The University of Massachusetts Amherst

Sport Analytics | UMass Mt. Ida Campus

Date: July 13 - July 17, 2020
Program length: 1 week

This is a commuter program located at the UMass Mt. Ida campus in Newton, MA. Class runs from 9am - 4pm M - F.

UMass’s #1 ranked Mark H. McCormack Department of Sport Management has recently added a Sport Analytics module to its roster of summer pre-college programs. This one week module examines the fast-growing industry segment of sport analytics in order to understand the wide variety of issues impacting key stakeholders within the sports industry. To understand the role of analytics within the sport industry, students must have a solid foundational understanding of the analytical process itself. Full-time faculty members and alumni will examine the following question in depth with students: how are data-driven insights created, standardized, and implemented to increase competitive advantages on the field (player performance), and in the boardroom (roster construction / business analytics)?
Students will also learn the various ways in which to integrate analytics into organizational decision-making. After completing this module students should be able to effectively communicate and present analytic information and help transform analytical results into actionable managerial strategy and decision-making in a variety of sport settings.
  • Schedule

    DAY 1: Understanding the Process & Methodology of Effective Analytics
    DAY 2: Sport Analytics in Basketball
    DAY 3: Sport Analytics in Baseball
    DAY 4: Sport Analytics in Football
    DAY 5: Emerging Trends & Student Presentations
    Each day will consist of lecture, student workshops in groups, and exercises that teach the practical and theoretical applications of sport analytics. McCormack Department alumni from teams, leagues, and data companies will be integrated into class to share their insights from the industry’s front lines, and challenge students to think creatively and innovatively about the future of data in professional sports.
  • Program Fees

    Application fee $35 – All Applicants
    Program fees are $950. Programs fees include daily lunch at the UMass Mt. Ida Dining Commons.
  • Mt. Ida Campus Information

    The 72-acre University of Massachusetts Mount Ida Campus is located at 777 Dedham Street, Newton, MA. Approximately 8 miles from downtown Boston. The campus is accessible off Interstate 95 as well as via public transportation. 

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