The University of Massachusetts Amherst

PEP Co-Director, Ezra Markowitz, co-authors Conversation op-ed on how to make communicating about climate change more effective.

Communicating about climate change may be more effective if we focus first on the nonclimate benefits of making policy changes, writes Ezra Markowitz, PEP Co-Director, and a colleague in The Conversation. This means leading the argument with the benefits of increased prosperity, peace, public health and posterity, not on saving the environment.