The HFA Communications Team—which is part of the Dean's Office—is happy to help with your communications needs and projects however possible.

We work with colleagues across the university to build public understanding of and support for the college's mission and how it supports that of UMass Amherst, enhance communications, and foster relationships with external constituencies. As representatives of the University, we are also stewards of the UMass Amherst brand, and are dedicated to upholding the standards set by University Relations and the Chancellor's Office.

Working with website design and development vendors and University Relations, we provide tools for use by departments and other groups across the College, support our network of department and program websites, and maintain the primary HFA website. By offering this support, we can ensure that all websites meet accessibility requirements and provide consistent, accurate representation of the College.

What can we help you with?

We can write feature stories, news articles, and press releases; take photos; offer email guidance; make website updates; submit your stories to Inside UMass; promote your event on the HFA calendar or digital displays; and more. The projects we assist with must be in line with messaging priorities, and must serve as part of a larger strategy or initiative within the university, college, or unit. Due to time and resource constraints, we may not be able to assist in all projects. 

Depending on the scope of the project, we will need anywhere from two weeks (for projects such as an Inside UMass story, headshots, quick website updates) to four months (for projects such as major website projects).

Please note: HFA cannot send campus-wide broadcast emails.

Submit your request here.

 

Contact

Contact crystalmaldo [at] umass [dot] edu (Crystal Maldonado, Director of Marketing and Communications), to get started.

For website support, brownetatro [at] umass [dot] edu (contact Andee Browne-Tatro, Web Administrator).