The University of Massachusetts Amherst

Publicize your Event

Our culturally and creatively focused departments, programs, and centers host events throughout the year, keeping us busy. If you've got an event coming up that you'd like to publicize, please consider the following options:

  • Contact Sarah Gibbons, Director of Marketing & Communications for the College of Humanities & Fine Arts. Depending on the scale and interdisciplinary appeal of your event, we may be able to help design promotional materials or supplement advertising budgets
  • Fill out the event submission form for to ensure your event is posted on the HFA events calendar
  • Request a slide to be included on video display monitors. If you would like to create your own slide, please follow these guidelines:
    1. Format your slide for widescreen display at a 16:9 ratio (1280 x 1024 pixel resolution is best)
    2. Be sure to include all event details (date, time, location, etc.)
    3. Use photography or artwork to create a visually interesting slide
    4. Follow University Relations' guidelines for colors, fonts, and other design elements
    5. Submit your side as a .jpg to
  • Contact the News & Media Relations Office
  • Post the event on your department's website
  • Submit the event to the main UMass Events Calendar (if your event is arts related, this will ensure it appears on
  • Prepare a flyer or poster (include UMass Amherst and HFA logos/wordmarks)
  • Underwrite on New England Public Radio or submit to the NEPR Community Calendar
  • Underwrite on WMUA
  • Advertise in the print or online edition of the Daily Collegian