University of Massachusetts Amherst

Search Google Appliance


Brown Bag Brunch: "Targeted Recruitment Using Facebook"

Researchers have begun using social media tools such as Facebook to recruit difficult-to-reach populations for their studies. In this informal brown bag brunch, advanced graduate student Rachel Herman will introduce the Work and Family Transitions Project lab’s experience with this recruitment strategy, provide concrete guidelines for how to use Facebook’s recruitment interface, and field questions from interested researchers about how to apply this novel tool to their own studies.


Friday, March 2, 2018 -
11:00am to 12:00pm
622 Tobin Hall, Center for Research on Families, UMass Amherst
Free and open to the public

Rachel Herman