Distinguished Faculty Lecture: Donald Fisher

Event Details

October 18, 2016
4:00 pm

Goodell Hall

Room: Bernie Dallas Room

UMass Amherst Campus

Handicap access available
Free admission
External Relations & University Events

A common thread links long-standing questions in cognitive science, gerontology, transportation, and health care. Cognitive scientists want to know whether we really need to put aside our cell phones while driving. Gerontologists want to know whether some of our cognitive processes can be spared as we age. Transportation specialists want to know why younger and older drivers crash so often. Health care officials want to know why some 100,000 deaths each year are attributed to medical errors. In seeking answers to these and other questions, we need to understand how to use information that arrives at the eyes in order to shed light on the latent cognitive processes that govern performance.

This lecture will show how such an understanding can help answer these questions and why such an understanding is essential in a time when machines (e.g., autonomous vehicles) are seemingly making such understanding ever less necessary.

Professor Fisher will be presented with the Chancellor’s Medal, the highest recognition bestowed to faculty by the campus, at the conclusion of the lecture.

This lecture is free and open to the public. For information, call 413-577-1101.