The Campus and Community Coalition to Reduce High-Risk Drinking, also known as the CCC, works to promote responsible decision-making about alcohol and other drug use. The CCC is administered by the Office of Community Relations, and led by representatives from the UMass Center for Health Promotion, Office of Student Affairs and Campus Life, and off-campus representatives.
There are a number of community and university stakeholders that participate in the CCC: local and campus police and fire departments, business organizations, individual landlords and retailers, students, faculty, and town government officials.
The CCC learns about the factors that lead to high-risk and illegal drinking, analyzes data, and implements proven, promising strategies for positive change.
The CCC was formed in 2005, as university and community leaders, with support from the National Institute on Alcohol Abuse and Alcoholism, came together to tackle issues related to high-risk drinking in our community. Since its inception, students' risky drinking is down by as much as 26% and the comprehensive strategic plan which drives the efforts has received national recognition.