Martha Fuentes-Bautista

Senior Lecturer
Director of Engaged Research & Learning
N372 Integrative Learning Center
Spring 2017 office hours: T Th 2:30-4:00, PPA597GP: T Th 3:30-5:00
413 545-3455

Fuentes-Bautista’s research focuses on social stratification of digital media systems, and the role of advocacy networks, media activism, and media reform movements in shaping media democracy and digital inclusion efforts in the U.S. and Latin America. Her areas of interest include: media technologies and social inequality; community media policy; media reform and justice movements; community broadband and digital inclusion; empowerment evaluation and participatory action research.


Ph.D., University of Texas Austin

M.A., SUNY at Buffalo

Licenciatura, Universidad Central de Venezuela

Courses Taught: 

Undergraduate: Media Programming and Institutions; New Media Technologies and Social Change; Convergent Media and Activism; Feminist Media Justice. Graduate: Technology, Social Inequalities & Public Policy; Internet Governance; Communication Policy; Communication Campaigns & Public Advocacy; Capstones in Public Policy.


Davis, S., Straubhaar, J., Fuentes-Bautista and Spence J.P. (Forthcoming) The Social Shaping of the Brazilian Internet: Historicizing the Interactions Between States, Corporations, and NGOs in Information and Communication Technology Development and Diffusion. In Gerard Goggin (Ed) The Routledge Companion to Global Internet Histories.

Castañeda, M. Fuentes-Bautista, M. and Baruch-Blanco, F. (2015) "Racial and Ethnic Inclusion in the Digital Era: Shifting Discourse in Communication Public Policy." Journal of Social Issues.

Fuentes-Bautista, M. (2014) “Rethinking localism in the broadband era: A participatory community development approach.” Government Information Quarterly 31 (1) 65-77.

Fuentes-Bautista, M. (2013) “Redistributing the wealth of networks: Community media’s contributions to digital inclusion.” In Paul M.A. Baker, Jarice Hanson and Jeremy Hunsinger (Eds). The Unconnected: Social Justice, Participation and Engagement in the Information Society (347-382). Peter Lang Publishing

Fuentes-Bautista, M. & Inagaki, N. (2012) “Bridging the broadband gap or recreating digital inequalities? The social shaping of public Wi-Fi in Austin, TX”. In J. Straubhaar, J. Spence, Z. Tufekci and R. Lentz (Eds) Race, Class and the Digital Divide in Austin: The Persistence of Inequity in the Technopolis.Austin, TX: University of Texas Press.

Fuentes-Bautista, M. and Gil-Egui, Gisela (2011) Community Media and the Rearticulation of State–Civil Society Relations in Venezuela. Communication, Culture & Critique 4, 250–274

Fuentes-Bautista, M. (2009, June). “Beyond television: The Digital Transition of Public Access.” SSRC Necessary Knowledge Program.

Under review

Fuentes-Bautista, M. “Mapping ‘diversity of participation’ in networked media environments.” (Revise/Resubmit)

In preparation

Fuentes-Bautista, M. “Media activist habitus” and local struggles for organizing for media reform and justice” (In preparation)

Fuentes-Bautista, M. “Examining the relation between technological and democratic innovations: The case of municipal E-Gov sites in rural New England.” (In preparation)

Fuentes-Bautista, M. Gil-Egui, G. & Rubira, R. “Media Reform and Community Media Policy in Latin America: A Social Justice Perspective.” (In preparation)

Fuentes-Bautista, M. "Advocacy networks, collaborative governance, and sustainability of community broadband project."


Co-Principal Investigator (with Prof. Gisela Gil-Egui), The Center for Global Communication Studies (CGCS) at the Annenberg School for Communication at the University of Pennsylvania (Fall 2013). $40,010 for the “Latin American Hub for the Internet Policy Observatory”. Submitted.

Co-Principal Investigator (with Prof. Mari Castañeda) (Fall 2013). $10,000 for a Media Justice Practitioner in Residence; Five College Public Policy Initiative. Awarded.

Co-Principal Investigator (with Prof. Mari Castañeda, Prof. Demetria Shabbaz, and Prof. Bernardine Mellis) (2012-2013). $10,000 for the creation of a learning community and seminar in Feminist Media Justice; Five College Digital Humanities Project, FC Women's Studies Research Center. Awarded.

Principal Investigator, City of Amherst- Amherst Media (Spring-Summer 2011). $10,228 for “Mapping ACTV Publics in the Digital Transition.” Awarded.

Principal Investigator, Healey/Faculty Research Grant, UMASS Amherst (2009-2010). $21,515 for “Examining impacts of local broadband initiatives on universal service goals.” Awarded.

Co-Principal Investigator (Communication Junior Facuty Group) (2008-2009). $7,550 for Mutual Mentoring Grant, UMASS Amherst. Awarded.

Principal Investigator, SSRC Necessary Knowledge for a Democratic Public Sphere Program (2008-2009). $7,500 for “Assessing Public Access in a changing Media Landscape: An evaluation of Public Access Community Television in Austin, Texas.” Awarded.

Principal Investigator, City of Austin - channelAustin (2008-2009). $7,500 as matching funds for “Assessing Public Access in a changing Media Landscape: An evaluation of Public Access Community Television in Austin, Texas.”  Awarded.

Current Projects: 

"Examining impacts of Local Broadband Initiatives on Universal Service" is a project that critically examines the institutional dimension of public-private partnerships and collaborative governance in the sustainability of municipal broadband inititaives in underserved communities in Western Massachusetts. Theoretically, the project interrogates the boundaries of emerging commons in communication infrastructure, and the role of local, state and federal policy inititaives in addressing equity issues in the new broadband ecosystem. Current work also includes research on the relation between neo-populist movements, community and new media policy in Latin America.