Lizhen Zhao

Lizhen is a PhD candidate in the Communication Department at UMass. She was born and raised in Northwest China. She received bachelor’s degree from Fudan University and master’s degree in Media Studies from Syracuse University. She had experience working in market research industry. Her most recent work looks at minimalist lifestyle movement and livestream commerce in China. 

Consumer culture and anti-consumerism; audience studies; digital culture and popular culture; gender and sexuality