UMass is refining its brand architecture and building a stronger, more scalable visual identity system. As part of these efforts, we have updated the wordmarks for academic departments and non-academic business units.
How to request a Tier 3 wordmark
If you have an active project that requires a Tier 3 wordmark, please submit a project request form. To help us efficiently prioritize and develop these assets, we encourage you to batch multiple Tier 3 wordmark requests if possible, particularly for projects that are currently in progress.
Turnaround time
We anticipate a turnaround time of approximately two weeks. Depending on the volume of requests we receive, turnaround times may vary. We will communicate any significant changes as needed.
For guidelines and additional information, please visit the Tier 3 wordmark guidelines.
Thank you for helping us build a consistent and cohesive UMass Amherst brand across our communications.