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The Arts Extension Service is pleased to announce we have been awarded a grant from the Community Foundation of Western Massachusetts to bring our two-day Artist-in-Business trainings to Easthampton, Greenfield, and Springfield in 2015-2016!

In the Artist-in-Business training, artists learn best business and marketing practices and how to apply them to their own businesses. Through a dynamic combination of small group exercises and one-on-one work, artists modify or develop their own personalized business and marketing plans and conclude with a list of action steps to carry them beyond the training. With a curriculum based on AES’s national research, program topics include target markets, sales, pricing, arts funding, fellowships, finance issues, and more. Participating artists have reported a 99% satisfaction rate.

“The current version of these trainings have been offered nationally since 2010.  Through them, the AES Artist-in-Business trainings have supported the work of more than 550 artists in the last five years,” said Dee Boyle-Clapp, AES Director. Led by individuals who have first-hand experience working as arts practitioners and arts managers, this training is open to artists of all types. Read more about AES’s Artist-in-Business Trainings here and testimonial of an artist-participant here.

The Community Foundation of Western Massachusetts grant is comprised of a combination of support from the Nan and Matilda Heydt Fund and the Eugene A. Dexter Charitable Fund (both administered by the Bank of America through the Community Foundation of Western Massachusetts), and the Franklin Fund at the Community Foundation of Western Massachusetts. Trainings are also supported in part by the Springfield Cultural Council and the Massachusetts Cultural Council.

The trainings will be offered in partnership with Eastworks, Easthampton City Arts+, Greenfield Community College, Art for the Soul Gallery, Springfield Museums, and the UMass Center at Springfield.

Are you an artist interested in registering for this training? Email aes@acad.umass.edu or call 413-545-2360. We will notify you once training dates and details have been finalized. Note: some geographic restrictions may apply.