Trademark & Licensing

The University of Massachusetts Trademark and Licensing Administration exists to protect the names and identifying marks of the its five UMASS campuses through establishing license agreements and authorizing the use of the University’s indicia, names, seal, slogans and logos (Marks) on high quality and tasteful merchandise and services. The Trademark and Licensing office holds the responsibility of maintaining, licensing, and protecting the University Marks as well as actively enforcing the unauthorized use of marks, names and logos of on and off campus. To learn more, please visit the Trademark and Licensing page.