Rong Rong
Experimental and Behavioral Economics, Social Networks
215 Stockbridge Hall
University of Massachusetts
Amherst, MA 01003


Network Size and Content Generation on Social Media Platforms, with Zaiyan Wei and Mo Xiao, 2020, Production and Operations Management,

Spousal Influence and Assortative Mating on Time Preferences, Gnagey, M,. Therese Grijalva and Rong Rong, 2020, Review of Economics of the Household

I’ll Be There: A Natural Field Experiment on Keeping and Breaking Promises, with Jared Barton, 2019, Organizational Behavior and Human Decision Processes

Interpersonal Time Preference, with Therese Grijalva, Jayson Lusk and Douglas Shaw, 2019, Journal of Risk and Uncertainty

The Less You Discount, The More It Shows You Really Care: Interpersonal Discounting in Households, with Therese Grijalva and Matthew Gnagey, 2018, Journal of Economic Behavior and Organization

Spousal Dictator Game: Household Decisions and Other-Regarding Preferences, with Matthew Gnagey and Therese Grijalva, Games, 2018, 

Convex Time Budgets and Individual Discount Rates in the Long Run, with Therese Grijalva, Jayson Lusk and Douglass Shaw, Environmental and Resource Economics, 2017

Money or Friends: Social Identity and Deception in Networks, with Daniel Houser and Yifan Dai, European Economic Review, 2016

Deception in Networks: A Laboratory Study, with Daniel Houser, Journal of Public Economic Theory, 2016

Growing Stars: A Laboratory Analysis of Network Formation, with Daniel Houser, Journal of Economic Behavior and Organization, 117 (2015) 380–394

Exploring Network Behavior Using Cluster Analysis, with Daniel Houser, New Perspectives on Internationalization and Competitiveness, edited by Eskil Ullberg, Springer, 2015   

China Bashing: Does Trade Drive the 'Bad' News about China in the U.S.?, with Carlos Ramirez, Review of International Economics, Vol. 20, Issue 2, pp. 350-363, 2012   

Completed Papers

 Shouts or Whispers: How Communication Transparency Affects Organizational Learning, with Anovia Yifan Dai and Aurora Genin, Submitted 

Research in Progress:  

Preference, Belief and Flu Shot Decisions, Preliminary Draft, with Sherry Xiaoxue Gao

Lease Versus Own: Preferences of Solar Homeowners and Their Decisions, Preliminary Draft, with Christine Crago

Behavioral Determinants for Residential Solar Adoption, Grant Received, with Christine Crago

Endowment and Time Preference, Data Collection Complete, with Takao Kusakawa, Sherry Gao and Tatsuyoshi Saijo