AMHERST, Mass. – Three doctoral students at the University of Massachusetts Amherst have received Eugene M. Isenberg Scholar Awards. The students, Yueran Zhuo and David Agogo from the Isenberg School of Management’s operations and information management department, and Cole Fitzpatrick from the College of Engineering’s civil and environmental engineering department, each received $10,000.
The awards were established by the late Eugene M. Isenberg, a UMass Amherst alumnus and former CEO of Nabors Industries, Inc., and his wife Ronnie Isenberg. They are designed to aid UMass Amherst graduate students who demonstrate academic merit and a commitment to the integration of science or engineering with management. The awards are intended to prepare recipients for leadership roles in high-tech ventures, corporate research and development, technically oriented businesses, and other entrepreneurial initiatives.
Zhuo’s research will focus on technology management for cybersecurity and is built on an idea that combines theory and applications from the multiple disciplines of cybersecurity engineering, operations management, computer science and economics. Zhuo says, “My doctoral research on cybersecurity investment management is aimed at developing decision aids that enable effective utilization of available resources in defending the assets of a firm against cyberattacks.”
Agogo will attempt to understand the range of emotions associated with using technology. He says, “For the past 14 months, my research has been looking at understanding the range of emotional reactions to technology use. Within that time, I’ve successfully reviewed 40 years of information systems research on emotion-related concepts associated with technology use and integrated them into a single nomological net.” Using the affective response model, a recent theoretical framework based on consensus in the psychology literature, Agogo’s work has proposed four new classifications for these reactions to technology: technology enthusiasm, technophilia, technomancy, and affective fit.
Fitzpatrick plans to improve the UMass Safety Data Warehouse. “As an Isenberg scholar,” he says, “I propose to cultivate collaborations with computer science and computer systems engineering to expand the automation and analysis capabilities of the Safety Data Warehouse, develop a minimal viable product and low-fidelity web tool for beta testing, and compete in the UMass Innovation Challenge to generate a business model and pair with mentors from the Isenberg School of Management.” His three years of graduate research as a University Transportation Center Fellow will serve as a platform for this project.