Management Summary
HACCP, Vertical Co-ordination and Competitiveness in the
food industry
G.W. Ziggers
Objective of the paper
The objective of this paper is:
- To identify the importance of HACCP for the Food Industry
- To identify the relationship between HACCP and transaction
costs
- To identify the impact of HACCP on the structure (vertical
co-ordination) of the food industry.
The Importance of HACCP for the Food Industry
There are a number of reasons why, especially in the food
industry, implementation of quality assurance systems, such as HACCP,
is an issue of importance:
- Agricultural products are often perishable and subject to
rapid decay due to physiological processes and microbiological
contamination.
- Most agricultural products are harvested seasonally.
- Products are often heterogeneous with respect to desired
quality parameters such as content of important components (e.g.
sugars), size and colour. This kind variation is dependent on
cultivar differences and seasonal variables, which can not be
controlled.
- Primary production of agricultural products is performed by a
large number of farms operating on a small scale.
- Despite the progress in medicine, food science and the
technology of food production, Illness caused by foodborne
pathogens continues to present a major problem in terms of both
health and economic significance
- HACCP as an management tool can contribute to increase
competitiveness of the Food Industry.
HACCP and Transaction Costs
- Transaction costs are the costs associated with the process of
exchange itself and include transaction specific investments, such
as the costs of information search, negotiation and monitoring and
enforcement costs of undertaking an exchange. As one moves up the
food chain these costs resulting from food safety technical
requirements and quality assurance will increase.
- Specific transaction costs are supplier identification,
contract negotiation, contract verification and enforcement.
- Transfer pricing systems can positively affect chain
performance by creating trust by means of giving insight in the
contribution of individual firms to costs and benefits at the
supply chain level.
- Transaction cost analysis posits that one can reduce
transaction costs by creating or adopting institutions. It implies
that in the food sector, institutions such as HACCP or other
(voluntary) quality assurance programs/standards can contribute to
reduce transaction costs.
HACCP, vertical co-ordination and Competitiveness of the
Food Industry
- The specific characteristics of raw materials, products and
structure of this line of business as mentioned before advocate
for an integrated approach of quality assurance: integrated
quality assurance (IQA).
- The actual competitiveness of the food industry will be
determined by its co-operating ability,(certificated) quality
assurance systems or integrated quality assurance systems are only
facilitating factors.
- Basically the key factors for successful partnerships are
clear benefits for all participants, trust and openness, besides a
good strategic fit of partners and (organisational)
flexibility.
- The actual performance of the food industry might depend more
on power and mutual interdependence of firms than on
efficiency.
Potential Impacts on Competitiveness of the Food
Industry
- HACCP and other (voluntary) schemes could serve as effective
trade barriers to the extent that they become standard business
practice .
- The need to produce to specification will increase and the
ability to measure product characteristics also will be enhanced.
Thus the cost of production demanded by customers likely will be
lower in a more closely co-ordinated system.
- Developing partnerships in the perspective of co-operative
action seems to be relevant for food supply chains. Motives for
this are f.e. development of competitive power, need for quality,
safety and sustainability of food produce and flexibility to react
fast on changing markets
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