HT-MGT 387

Course Name: 

Information Technology and Social Media in Hospitality and Tourism Management

Catalog Status: 

Approved

Description: 

This course examines the strategic use of technology in modern hospitality and tourism organizations including the utilization of Information and Communication Technologies (ICT) and social media as a marketing and management tool. The application and use of both business intelligence and hospitality business analytics is also explored.

Requirement Tags: 

Credits: 

3