COMM 497DB

Course Name: 

Special Topics- Survey of Digital Behavioral Data

Catalog Status: 

Approved

Description: 

Our digital, social and civic life is increasingly powered by data. What we read, watch and buy is shaped by customization algorithms that are built based on a trove of digital behavioral data (e.g., Facebook likes and YouTube viewing history). This class will provide a broad picture of how our internet behavior is being tracked and analyzed for user psychology and public opinion as well as the implication of data mining on privacy and civic engagement. The course includes workshops in technical skills for social media data mining and visualization.

Requirement Tags: 

Credits: 

3