Design and Implementation of Surveys
An ISSR two-day workshop at UMass
9:30 am to 4:30 pm May 22-23, 2013
Location: W13 Machmer Hall
Click here to register for this workshop
Surveys are a common technique for collecting data, but the science and art of this technique are not always well understood. At the end of this workshop, participants will have the basic skills to successfully design and implement a survey. After an overview of the survey process, the class will discuss the different types of surveys and their relative strengths and weaknesses, then will examine the “Dillman” method for designing surveys. The practical elements of implementing a survey, including the Internal Review Board process, will be discussed, as will data processing, storage, and validation. As much as possible, this workshop will be hands on and participants are encouraged to work on their own research project during the workshop.
Cost:$100 faculty, $40 graduate students (includes lunch)
Workshop Leader: Brett J. Butler
Brett J. Butler is a Research Scientist with the U.S. Forest Service and an Adjunct Professor in the Department of Environmental Conservation at the University of Massachusetts, Amherst. Dr. Butler is the director of the U.S. Forest Service’s National Woodland Owner Survey and co-director of the U.S. Forest Service–University of Massachusetts Family Forest Research Center. He is author or co-author of over 100 publications, including Family Forest Owners of the United States and Understanding and Reaching Family Forest Owners: Lessons from Social Marketing Research. He teaches a survey methods class at the University of Massachusetts, Amherst and holds a Ph. D. from Oregon State University.