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Sport Studies CoursesProgram | Faculty | Master's | Doctoral | Courses
591, 592, 593, 594, 595 SeminarVarious topics related to the management, business, and financial functions of sport organizations. 594B Sport Event ManagementTopics essential to the management of sports events: finance, sponsorship, advertising, public relations, site preparation, tournament operations and risk management. Theoretical understanding enhanced through management of an on-campus 3-on-3 outdoor basketball festival (Haigis Hoopla). Ms. Barr 623 Sport MarketingConcepts of marketing applied to professional, collegiate, amateur, and corporate settings. Emphasis on strategic marketing planning, marketing communication, branding sponsorship development and fit, and promotional strategies and activities. 624 Sport Finance and BusinessAnalysis of the financial and economic issues related to the operation of public and private sport organizations. Exploration of specific areas of student interest through development of comprehensive business plans. Specific topics include: structure of sport industry; determinants of profitability; forms of ownership, tax-ation, financing, and economic impact studies. Mr. DeSchriver 635 Sport and the LawThe law as it applies to amateur sport organizations. Analysis of contract law, tort law, antitrust law, labor law, criminal law, and constitutional law. Mr. Wong 636 Sport Organizational Behavior and DevelopmentAnalysis of nature and scope of the sport enterprise; investigates organizational behavior within the management of sport organizations; explores the area of human resource management; examines contemporary social problems and the future of sport. Ms. Barr 650 InternshipParticipation in management of a sport organization. Students work as interns within a diverse area of the sports industry: professional, collegiate, amateur or private corporations. Prerequisite: 3.00 GPA. Pass/Fail only. Credit, 6. Mr. Davis 661 Social-Historical Foundations of Modern SportCritical historical analysis of sport as a social structure in the U.S. Key areas of exploration include sport as a cultural product, social relations within sport, sport management structures, and contemporary social issues. Mr. Crosset 676 College AthleticsAnalysis of the organizational structures within college athletics, investigation of the management of college athletic departments and organizations, and discussion of the contemporary issues affecting college athletics. Ms. Barr 680 Sport Management PolicyCritical analysis of strategic management theory as it relates to sporting organizations. Key elements include the role of a general manager, strategy formulation, environmental analysis, and strategic implementation. Case studies and computer simulations utilized. Extensive class participation required. Mr. McDonald 688 Sport Labor RelationsAnalysis of labor relations in professional sport. Emphasis on the laws of contracts, antitrust, agency, and labor relations. Examination of the collective bargaining process through negotiation projects. Ms. Pike Masteralexis 691, 692, 693, 694 SeminarVarious topics related to the management, business, and financial functions of sport organizations. 693A Applied Sport Marketing ResearchSurvey design, implementation and an-alysis relating to sport audiences and consumers with a focus on brand management theory. Students participate in market research projects in conjunction with regional and national sports organizations. Lecture and field work. Mr. Gladden 694A Principles of Sport BusinessThe functional areas of economics, accounting, finance, and statistics as related to sport business. The theoretical foundations of these four business areas covered within the context of sport business applications. Use of microcomputers where appropriate. Mr. DeSchriver 696 Independent StudySpecial projects, studies, or research. Credit, 1-6. 699 Master's ThesisCredit, 6. 700 Special ProblemsIndividual student research, by arrangement. Credit, 1-6. 791, 792, 793, 794, 795 SeminarVarious topics such as research in sport management/theory. 796 Independent Study899 Dissertation Credit, 18.
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