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University of Massachusetts Amherst

Family Business Center

 

Businesses Write Their "Life" Story

Every company, no matter the industry, size, or age, has one thing in common: it began with the hopeful, determined story the founder told her/himself and shared with the world.

That story keeps the business relevant and energized, but can often be obscured by the daily grind. So on Thursday, November 8th,Western Mass business owners will gather to recount their still unfolding business stories—challenges that were overcome, valuable lessons, and milestones that have personal significance. This is another in a series of workshop offerings by the UMass Family Business Center held in Room 113 of the 100 Venture Wayoffices in Hadley, MA.

Leading the workshop is author and business coach Karen Ribeiro. To stimulate reflection Ribeiro uses an innovative set of exercises from her Inner Fortune journaling system. She has written a memoir, Thirsty: Journaling to Survive, Thrive and Feel Alive, has contributed stories to two anthologies, writes grants and is a regular blogger on innerfortune.com

When business owners take the opportunity to pull the pieces of their story together, what results is a renewed passion and clarity about mission and vision. And with renewed clarity comes new opportunities, new sales and a greater satisfaction with day-to-day operations.

Ira Bryck, director of the UMass Family Business Center, says of this workshop: "Owner/managers of small and medium sized companies often don't find the time to make the necessary investment in staying inspired, clear-minded, and in touch with why they got into the business in the first place. This workshop will not only refresh you, but will refuel you. You'll find where your "get up and go" got up and went. This will be an excellent use of a Thursday morning."

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Contact: Ira Bryck, UMass Family Business Center, 413 545 4545 Ira@UMassFBC.com

 

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