AES and UMass alum Austin Boyer is a busy arts manager! Austin received his Masters in Trumpet Performance and a Certificate in Arts Management from UMass Amherst in spring 2016 and quickly received a position as Marketing & Communications Manager for From the Top. While working at this nationally recognized organization, Austin is also celebrating the 5th anniversary of the Fredericksburg Brass Institute, an organization he co-founded in 2013.
"The Fredericksburg Brass Institute - lovingly nicknamed 'FredBrass' - is a week-long chamber music intensive experience for high school through pre-professional brass players in historic Fredericksburg, Virginia. Running from July 9-15, FredBrass will feature a diverse line up of internationally-recognized brass educators and performers alongside a faculty of 8 professionals from all across the country. Every day, participants will have the opportunity to work one-on-one with our guest artists and faculty, rehearse in ensembles, and perform a finale concert for our commumity at the end of the institute. Unlike similar camps, FredBrass aims to keep the cost of high quality brass education low - tuition is only $500 and there are options for financial aid."
While a student in AES' arts management certificate program, Austin used FredBrass as a case study throughout all his courses. "Each course I took as part of the certificate program made an immediate difference in the quality of our programming and our relationship with our community. Strategic Planning made clear the importance of asking yourself and those you serve the right questions to define success and build the path to get there. Arts Marketing and Arts Fundraising helped me realize that deep down, all our marketing and fundraising activities revolve around one thing - relationship building. Finally, (Nerd Alert!) Financial Management in the Arts opened my eyes to the power and glory of Excel. I know, it seems like a small thing, but now my budgets and analytics reports make me look smart - a perk I'm always happy to accept!"