Congratulations to AES Alum Austin Boyer, who is the new Marketing and Communications Manager at From the Top! From the Top is America’s largest national platform dedicated to celebrating the stories, talents, and character of classically-trained young musicians. Austin received his Masters in Trumpet Performance and Campus Certificate in Arts Management from UMass-Amherst this spring.
As Marketing and Communications Manager, Austin will create and execute the marketing and PR processes for the Boston radio show recordings, lead departmental efforts to support Boston-based education, admissions, and alumni events, and design marketing and advertising campaigns to promote website and blog content. Prior to grad school, Austin received his Bachelors in Trumpet Performance and Music Education from the Peabody Institute of Music in 2014. According to Austin, "While not directly teaching in this position, I am excited to be a part of an organization that supports young musicians in their career aspirations."
While a student with AES, Austin took our on-campus sections of Introduction to Arts Management, Strategic Planning, Arts Marketing, Arts Fundraising, Arts Programming, and Financial Management in the Arts - all of which are also offered online and can be taken as part of our credit or non-credit Certificate programs.
"While I could easily point to the promotional and marketing concepts that were discussed in Arts Marketing as things that will help me in this position," said Austin, "I would like to stress that the Arts Extension Service as a whole was the perfect place for me to be while I was exploring my passion for arts administration and, ultimately, arts marketing. Each class impressed upon me the importance of sticking to the organization's mission and gave me concrete tools I needed to immediately start making a difference."
Congratulations again, Austin!
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